Ok, so I am going to succumb to another list about great website content for SEO … since that seems to be what floats people’s boats out there in the interwebs.
- Put your audience first – what will they be looking for on your site? What will turn them on, and keep them there to read all the good stuff and maybe even purchase your products or services … and what will scream out at them to just click right off the site.
- Use the tools at your disposal. There are many free tools to analyse how people are interacting with your website and most of them are free. Make sure you install Google analytics at the very least, and learn how to use it. This is powerful information that too many people ignore.
- Keep your sentences short and sweet. People will be scanning the page, so they need to get the sense of what you are saying quickly. Avoid long, complex sentences – attention will be quickly lost. (more…)
When you are creating a website you want people to come back to over and over again … and a site you want people to recommend to others, it is important that it has depth and flavour.
The interwebs are full of vanilla sites that are little more than online brochures, they have no depth, no personality – no real reason for people to want to come back again. (more…)
when all your stats come up roses!
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The tough turn to the internet.
(or Batman and Superman)
Right?
Well that seems to be the trend, as things get tougher out there for the traditional marketing media of print, television and radio, internet spending is increasing, and the expectations of what the net can deliver are getting higher. (more…)
Nothing like a bit of fowl language, right? Lol. There is a bit of a bird related theme coming through here, but when I saw this signage at the local farmer’s market the other day, just couldn’t resist.
And what is my point?
Never let a chance go by? Laugh a little?
Use what is going on in your life to illustrate content in your blog or on your website. (more…)
